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The Persuaders: The Hidden Industry That Wants to Change Your Mind free ebook download

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Self-development

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Author(s):	James Garvey

Date:	2016-06-14	Format:	EPUB	Language:	English	ISBN/ASIN:	1848316607
Pages:	288	OCR:		Quality:		ISBN13:	9781848316607
Uploader:	alex21s	Upload Date:	3/4/2016 11:20:09 AM

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A work of engaging pop philosophy and accessible social science [and] a boisterous dissection of the forces jellifying our minds' Sunday Times Every day, many people will try to change your mind, but they won’t reason with you. Instead, you’ll be nudged, anchored, incentivised and manipulated in barely noticeable ways. It’s a profound shift in the way we interact with one another. Philosopher James Garvey explores the hidden story of persuasion and the men and women in the business of changing our minds. From the covert PR used to start the first Gulf War to the neuromarketing of products to appeal to our unconscious minds, he reveals the dark arts practised by professional persuaders.

How did we end up with a world where beliefs are mass-produced by lobbyists and PR firms? Could Google or Facebook swing elections? Are new kinds of persuasion making us less likely to live happy, decent lives in an open, peaceful world? Is it too late, or can we learn to listen to reason again? The Persuaders is a call to think again about how we think now.

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1624820	Book	https://uplod.it/gfsbi71vl89q...		1.00	alex21s

Tags: Change Hidden Industry Mind Persuaders Wants

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The Persuaders: The Hidden Industry That Wants to Change Your Mind free ebook download

Category: Self-development

Description: Click to see full description

Category:
Self-development