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Britain's Persuaders: Soft Power in a Hard World free ebook download

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Sociology

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Date:	2021	Format:	epub	Language:	English	ISBN/ASIN:	0755634276
Pages:	264	OCR:		Quality:		ISBN13:
Uploader:	topron	Upload Date:	8/3/2022 8:02:36 PM

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'Soft power' is an oft-used term and commands an instinctive understanding among journalists and casual observers, who mostly interpret it as 'diplomatic' or somehow 'persuasive'. 'Hard power' is seen, by contrast, as something more tangible and usually military. But this is a superficial appreciation of a more subtle concept - and one key to Britain's future on the international stage. Britain's Persuaders is a deep exploration of this phenomenon, using new research into the instruments of soft power evident in British society and most relevant to the 2020s. Some, like the British Council or the BBC World Service, are explicitly intended to generate soft power in accordance with governmental intentions  but rather more, like the entertainment industries, sport, professional regulatory bodies, hospitality industries or education sectors have more penetrating soft power effects even as they pursue their own independent or commercial rationales.

This book conducts an up-to-date 'audit' of all Britain's principal sources of soft power. Situating its analysis within the current understanding of the 'smart power' of nation states  that desire to employ the full spectrum of policy instruments and national characteristics to achieve policy outcomes, specifically in the context of 'Brexit Britain' where soft power status is certain to loom larger during the 2020s.
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	Title	Link	Password	Size (MB)	Thank to	Inform Admin
3140177	Book	https://nitroflare.com/view/77795040656D...		0.00	topron

Tags: Britains Hard Persuaders Power Soft World

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Britain's Persuaders: Soft Power in a Hard World free ebook download

Category: Sociology

Description: Click to see full description

Category:
Sociology